How Facebook Fundraisers Could Affect Your Holiday Giving
This really is the season of giving in more ways than one, and you're probably seeing more of Facebook's fundraising events. The social media giant created fundraising tools for nonprofits in 2015 and rolled them out to individuals raising money on behalf of nonprofits last year, according to TechCrunch. In March, Facebook added tools to allow individuals to raise money for personal crises, such as medical bills, and other limited categories.
Here are some things to keep in mind as you scroll past these on your newsfeed, though:
1) Your whole donation won't go to the charity.
Fees will be assessed based on how the validity of the fundraiser is monitored. Facebook states:
Donations to US-based charitable organizations that have been approved to receive donations through Facebook Payments are assessed a 5% fee. Two percent covers costs of nonprofit vetting, fraud prevention, operational costs and payment support. The remaining 3% covers payment processing.Donations to US-based charitable organizations that receive funds through the Network for Good's Donor Advised Fund, are assessed a 5.75% fee. Of this fee, 3.5% covers credit card processing, payment support and fraud prevention. The other portion of the fee (2.25%) is deducted by the Network for Good's Donor Advised Fund to cover charity vetting and support, donation disbursement and operations.For donations made to personal cause fundraisers in the United States, 6.9% + $.30 of the donation goes to payment processing fees, fundraiser vetting and fraud prevention.
2) You get a receipt.
3) You can donate privately (kind of).
To donate privately, select "Only me" from the privacy menu in the donation form. Please note that fundraiser creators and nonprofits can see all donations. Only they can see donation amounts.